Hinton

Communication matters

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This blog is about improving the relationship between organizations and the people who work for them. And, it’s dedicated to the millions of people around the world who go to work every day wanting to do a great job.

Innovation

Social media are rocking our world

Social media are changing what we do and how we do it.   With our families.  With our friends.  With strangers.  With our colleagues.  At play.  At work.  Social media haven’t even come of age and they are already rocking our world.

Nowhere will these changes be more profound than in our workplaces.  Social media are changing basic assumptions about how we organize to get things done.

Was Will be [if it's not already]
Centralization Decentralization
Formal hierarchy Informal networks
Chain of command Collaboration
Central planning Collective learning
Bureaucracy Community
Departments Tribes
High control High accountability
Machine models Complex adaptive systems

I don’t for one second think that it’s as clear cut as this conversation makes it out.

I don’t believe institutions of the future will operate fully one way or the other.  They will need to find the right balance – their right balance – given the nature of the work.

And, social media create institution-wide opportunities for connecting that simply didn’t exist for large organizations before.  Social media are already driving changes in behaviour, attitudes and expectations.  They are already having a profound effect on our institutions and the role of the managers who run them.

What is certain is that the function of management is changing.  The days when power and authority based on hierarchy alone is gone.  Instead, managers will need to be influencers. Facilitators. Consensus-builders.

And, it is certain that this will change the function of institutional communications especially internal communications.  In a world where managers are influencers, what is the role of internal communications?  In a world where employees will have access to what they need, when and how they need it [thanks Bill Jensen, Work 2.0], will the internal communications function even need to exist?

Tags: Collaboration, Employee communication, Innovation, Social media

Deborah Hinton Monday, September 6th, 2010
Permalink Change Management, Communication, Corporate communication, External communication, Internal communication 1 Comment

Random Posts:

  • What can we learn from Chef Gordon Ramsay?
  • Social media are rocking our world
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  • Making the case for employees first
  • Oh dear, what can the matter be?

Starting with nothing

OK it’s late summer and I’m dreaming and I thought you might like to dream along with me.

Imagine you’ve been asked to help create a Corporate Internal Communications approach starting from nothing.  Let’s imagine this is a service business that has grown by acquisition.  It’s in a highly competitive market about to launch a new business model.  Cross-functional and cross-business collaboration will be critical.

The individual business units have relatively well developed Internal Communications.  But, until now global communications have been limited to the odd e-mail and quarterly conference calls.  There’s no global intranet.  There’s no global newsletter.  There’s no global employee survey.  There’s pretty much nothing at the global level – no systems, processes, tools or tactics.

You’ve got carte blanche.  What’s in and what’s out? I’d love to hear from you.

Update [August 20, 2010]:  Thanks to the gang at CommScrum LinkedIn for your great contribution to this question.

Tags: Behaviour change, Collaboration, Communications, Employee communication, Innovation

Deborah Hinton Friday, August 20th, 2010
Permalink Corporate communication, Internal communication No Comments

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  • Two solitudes
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Management innovation = Communication innovation

Another wake up call.

I just tuned in to Gary Hamel’s recent webinar [ironically - given the closing line to last week's post - called]: Lighting the Fires of Management Innovation.[1] In it he describes how Management innovation was once the source of significant competitive advantage.  But, most management innovation took place in the very late 19th and very early 20th century.

So, if we are going to effectively tackle the urgent challenges of today, we need a fundamental reinvention of underlying management principles and practices.  And, we need to create this ‘management advantage’ at a time when the pace of change – political, economic, social, and technological – is increasing.

How?  Well according to Hamel it will take courage.  The courage to:

  • Take on big and noble problems
  • Question dogma
  • Learn from positive deviance [he refers specifically to the ethos of the web and the values that he believes must infiltrate management]
  • Start small – we need to be able to be both revolutionary and evolutionary at the same time.

[echos of Grassroots thinking]

Innovation in communication – the communications function and the communications themselves – will be absolutely fundamental to the reinvention of management.

As communicators it’s sometimes easy to be a little complacent around the idea of communication innovation.  After all the past decade has brought significant and important innovation to how we do communications.  The number and kinds of navigation tools, distribution channels, communication tools and tactics that are available grows exponentially.

But the kind of innovation that Hamel is calling for asks us to fundamentally rethink what we do.  Are we taking on or encouraging our organizations to take on big and noble ideas?  Do we question dogma – ours and others?  Are we learning from positive deviance?  Do we start small or are we caught up in one system wide campaign after another?

Are we ready to take this challenge on? As a profession?  As executives and managers? As advisors to leadership?  As employees and as voices for employees and other key stakeholders?

I’d love to hear what you think.  [the conversation continues]


[1] You need to be registered on the Management Innovation Exchange to access it, but it’s well worth it.

Tags: Behaviour change, Communications, Innovation

Deborah Hinton Monday, August 2nd, 2010
Permalink Communication, Culture, External communication, Internal communication, Management No Comments

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  • “Chevy”: Going, going… well, not quite
  • Tension that’s good for you
  • Communication is not about transportation!

“Where everybody knows your name”

There are very few of us who would associate the place we work with the Cheers theme song.

In fact that was the point of the song.  Cheers is the place where we can escape our worries.   A place where we’re understood and appreciated.

You’d think that a place where we spend 50% to 60% of our waking hours getting to and working in would be a place “where everybody knows your name”.  But it’s generally not.  Instead, it’s a place where:

  • An EVPs executive assistant for over 5 years told me that her boss didn’t know she had children until she had to stay home one day with a sick child.
  • A manager reported that he’d never met his Director face-to-face even though he’d been working for him for over a year.
  • [fill in the blank]

What is it about organizations?  After all we’re all there working toward the same organizational mission, vision and values.

What is it about these places that:

  • Isolate rather than integrate?
  • Create internal competition rather than collaboration?
  • Dehumanize rather than humanize?

Don’t get me wrong.  I don’t think that colleagues at work need to be your best friend.  Or that a weekly beer with people you don’t really even like is a solution?  I’m not really a fan of the drive for employee engagement [what's really being measured?, implication that employees need to give more?, etc].   But, I do think that organizations can be places that encourage courtesy and respect.  And it starts by knowing some basic things about the people you work with.  Who are they?  What matters to them?

Is your organization doing anything to humanize the work environment?  Is there anything you can do in your corner of the workplace?

“Making your way in the world today takes everything you’ve got.
Taking a break from all your worries, sure would help a lot.

Wouldn’t you like to get away?

Sometimes you want to go

Where everybody knows your name,
and they’re always glad you came.
You wanna be where you can see,
our troubles are all the same
You wanna be where everybody knows
Your name.”

With thanks to Gary Portnoy and Judy Hart Angelo

Tags: Collaboration, Cultural norms, Culture change, Employee communication, Innovation, Relationship, Trust

Deborah Hinton Thursday, July 22nd, 2010
Permalink Communication, Culture, Internal communication No Comments

Random Posts:

  • Getting back to basics – Who? Why?
  • The hidden language of communication
  • “Resistance is futile”
  • The good. The bad. And the ugly
  • Are we really in a social media wasteland?

Innovation culture & internal communications

There’s been a lot of talk about the need for organizations to innovate.  But, since organizations don’t innovate, people do, there’s also been a lot of talk about building “innovation cultures”.  My friends at CommScrum have taken the discussion further and begun a conversation about innovation and what the drive to an “innovation culture” means for Internal Communications.  Here’s how I’m thinking about it.  I’d love to hear your thoughts.

“Innovation culture” seems to me a lot like the next generation “leadership culture”. Then everyone had to be a leader. [how that was possible I have no idea.] Now everyone has to be an innovator? [makes about as much sense as everyone’s a leader.]

So, the challenge for Internal Communicators is not to get caught up in the organizational hype and feel pressured into delivering on demand tools and tactics [sound familiar].  Instead, we need get the answers to these fundamental questions.

What needs to be innovated?  Products? Services? Systems? Decision taking? Codes of Conduct? Accounting procedures? Pay policies? You get my point. Some things really benefit from continuous innovation.  And some things just don’t.  In fact getting too innovative would be detrimental and perhaps even illegal.

Why? To improve our employee experience? To improve our customer experience? To make it easier for the CEO to brag on the golf course? To get a headline? Understanding what’s motivating the drive for innovation will tell us how important it really is to the organization’s strategy.

Who will be most impacted? And what will the implications be for what they do and how they do it? No matter how wide or deep the drive for innovation goes, not all employees [I include execs in here too] will be affected equally [see What?  above].  As communicators if we assume anything different we may find ourselves creators or amplifiers of mixed messages.

What? When? and How? It’s important to get an adequate take on what’s already being planned/done to create an “innovation culture”?  And to understand how those changes will support employee innovation.  New processes? New reward systems?  Training? Supporting tools and tactics? For an interesting take on what needs to change, check out Jon Katzenbach and Zia Khan’s book, “Leading outside the lines”, p.177.  This should give us a clear idea of how seriously the leadership is taking the change and where their priorities are. It should also help us discover where, when and how we can be most helpful.

What do you think?  Will the drive for ‘innovative cultures’ change the role of Internal Communications?  And, if so, how?

Tags: Behaviour change, Collaboration, Cultural norms, Culture change, Employee communication, Innovation, Work

Deborah Hinton Wednesday, July 7th, 2010
Permalink All categories, Change Management, Communication, Culture, Internal communication 1 Comment

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Are we really in a social media wasteland?

I don’t know, maybe it’s just been a strange couple of weeks, but I’m starting to think that employee communications is a vast social media wasteland.  At the very best, we’re nowhere near the “garden-of-Eden”-promise of these tools.

With the exception of one very interesting conversation with Rex Lee at RIM about their plans for ‘\”drinking their own champagne” and the occasional case study it seems to me we aren’t making much progress.

Shel Holtz is still making the case he’s been making forever against blocking.  Not blocking is so basic that it’s pretty discouraging to think that more than half of organizations still do not allow, never mind encourage, access to social media.

And over the past few weeks, I’ve been reading about and speaking to people whose organizations are doing amazing things using social media externally.  And, after a little investigating discover that there’s little institutionally-driven and supported use of social media inside these same organizations.  In other words, these organizations have created a powerful b2b strategies based on Web 2.0 and social media while their employees still can’t access Facebook from their desks.  And, they are still getting a flood of one way corporate and departmental communications by e-mail and or posted on their Intranet 1.0, punctuated by the occasional video conference or virtual town hall.

That doesn’t mean that person-by-person employees aren’t microblogging for work using StatusNet [full disclosure Evan’s a friend], or project-by-project managers aren’t implementing wikis and blogging, or department-by-department that teams aren’t using YouTube to post training videos.  It just means that I’m not seeing or hearing about too many integrated internal and external social media strategies.

Why aren’t these smart customer-focused organizations being as smart about their employees?  Has it just been a bad couple of weeks, or are you seeing what I’m seeing?

Tags: Employee communication, Engagement, Innovation, Knowledge management, Message control, Social media

Deborah Hinton Friday, June 11th, 2010
Permalink Corporate communication, External communication, Internal communication No Comments

Random Posts:

  • Friendly. Not familiar.
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  • “Always look on the bright side …”
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  • Learning from the Vatican [part 1]

Your washroom. Your culture.

In an all but forgotten corner of every office is the washroom.  And, in the places I’ve worked they have been the most sterile, cold and soulless places in the office.  And that’s saying something given some of the spaces I’ve worked in.

Kate Rutter believes ‘office bathrooms are key indicators of team culture’ because they should “…signal what’s important to the team…”  On May 8th DNTO’s Tori Allen  took this insight to CBCs workplace washrooms.  The episode is fun.

Years ago one of my brothers-in-law, Richard, who at the time owned a gas station in Toronto, replied when I complained about the state of station toilets – “A dirty station is a busy station”.  Enough said.

And it got me thinking.  If workplace washrooms are key indicators of culture then they must be a key lever of change.  And, maybe washrooms are something we should be paying more attention to.

I’m serious.  It doesn’t need to take much.  In the DNTO episode they added a plant [a cactus to be exact], some 3-ply toilet paper, tic tacs, gum, dental floss and post it notes.  These small changes humanized the space and created an almost immediate uplifting affect within the team.

While we’re busy trying to create collaborative and innovative cultures how much effort is being put into designing spaces [including washrooms] that humanize the workplace and encourage employees to interact, share ideas, and create together.

Funny since our work spaces are the most visible reflection of our organizations with employees and other key stakeholders.  You’d think it would be the first we’d place to start.

What do you think?  Should we start in the workplace washroom?

Tags: Behaviour change, Cultural norms, Culture change, Design thinking, Innovation, Relationship

Deborah Hinton Monday, May 10th, 2010
Permalink Change Management, Communication, Culture, Internal communication No Comments

Random Posts:

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  • Your washroom. Your culture.

From conversation to joint creation

This just arrived thanks to the Ideas Project.

John Hagel, author and business strategist, builds on the main idea presented in my last post by making a powerful argument for why social media need to be part of internal strategies.  Social media are no longer just about conversation.  They are tools for helping institutions set the conditions for collaboration and joint creation.

If you’re a professional communicator what if anything does this mean for you and what you do?

Tags: Behaviour change, Collaboration, Creating, Cultural norms, Culture change, Engagement, Innovation, Knowledge management, Relationship, Work

Deborah Hinton Friday, April 23rd, 2010
Permalink Culture, Internal communication No Comments

Random Posts:

  • “Can organizations be beautiful?”
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  • “Chevy”: Going, going… well, not quite
  • “Open book policy can inspire staff”
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Recent Posts

  • Social media are rocking our world
  • On being authentic
  • Houston. We have a problem!
  • The hidden language of communication
  • Starting with nothing
  • What can we learn from Chef Gordon Ramsay?
  • Great idea #1 – Mayo Clinic’s roving video reporter
  • Oh dear, what can the matter be?

Recent Posts

  • Social media are rocking our world
  • On being authentic
  • Houston. We have a problem!
  • The hidden language of communication
  • Starting with nothing
  • What can we learn from Chef Gordon Ramsay?
  • Great idea #1 – Mayo Clinic’s roving video reporter
  • Oh dear, what can the matter be?
  • Management innovation = Communication innovation
  • Creating extreme competitive advantage

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